Elon Musk, who leads Tesla Inc TSLA and Twitter, is bringing his media playbook from the automaker to the social media platform.

What Occurred: Musk stated on Sunday that each one inquiries to Twitter’s press e mail handle will likely be responded to with a poop emoji.

In November, most of Twitter’s communications workforce was laid off when Musk lower the corporate’s workers to almost half after taking on a month prior, reported The New York Occasions. 

On the time, Michele Austin, the director of public coverage for U.S. and Canada at Twitter wrote after being laid off, “I labored on a number of the most difficult digital coverage points on this planet.”

Joseph Nuñez, a former world communications supervisor at Twitter, wrote on LinkedIn that the previous Twitter communications workforce’s “empathy, creativity, and willingness to indicate up at 100% each single day it doesn’t matter what was deeply motivating.”

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Why It Issues: Tesla has had no devoted public relations division since October 2020, reported Electrek.

Keely Sulprizio was the final individual identified to be in command of Tesla’s public relations, Different folks on Tesla’s PR workforce both left the corporate or had been moved to different departments, in accordance with Electrek.

Emails from Benzinga despatched to Twitter’s public relations e mail handle have largely gone unanswered, whereas that has been the case for Tesla for a significantly longer time frame.

Nonetheless, Tesla final yr did pay a agency to monitor its staff on Fb and social media amid a unionization push.

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